They can keep making these sort of announcements every week but Mr market is no longer prepared to send the stock 10%+ higher every time they come out.
Previously they did send the share price higher for a while but what the market wants see now is some sort of demonstration that they can actually make a profit.
With very low profit margins, production capacity constraints and expensive overheads/legal/consultancy costs its very hard to see when this will ever happen.
I am very suspicious of any company that constantly uses paid adds on social media platforms in an attempt to push the share price higher.
Long term if you want to increase your share price you have to make sustainable profits.
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