Ann: Update - Proposed issue of Securities - CPH, page-17

$2 Million in marketing spend, very little to show for that amount of money. Especially when we see their marketing budget is spent on market herald articles that people are posting thinking it's genuine exposure, however it's just another sponsored-written article. There goes that credibility.

I spent $200k in advertising and got returns of over $1,000,000 in basic advertising for a retail company, and these guys spend 10 times that haha. Maybe I should apply for a job there, it seems easy with no KPI's by the looks of it.