It's factually inaccurate about your statement about Azure Cloud. Miggster is being hosted on Amazon AWS with a Firebase database. The web endpoint is being protected by CloudFlare. These details are available through viewing the API calls being made by Miggster (using Chrome Developer Tools).
Microsoft Azure only comes into play when EM1 decide to release their cloud streaming services (no signs of that yet).
Also you do realise that their product offering is only marketable through an MLM pushing it to their affiliates. The 1M subscriber count does not provide a true indication of customer adoption because Crowd1 have been giving away free subscriptions as part of their packages for the last few months through promotion. EM1 conveniently don't provide any decent metrics on daily active subscribers or subscriber retention which are much more important.
In relation to brands marketing with Miggster, I dare say they'd want to market to companies that have a service with substance and probably don't have any affiliation to MLMs.
But don't let meaningless big numbers get in the way from this epic pump and dump.
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