AJX 7.69% 1.2¢ alexium international group limited

Ann: Alexium BioCool Products -Sales Update, page-9

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  1. 5,288 Posts.
    lightbulb Created with Sketch. 890
    A good announcement - But words not figures - please !!!!My comments inbolding

     Sales of BioCool™ products have increased significantly over the last 3 months; led by our core
    customers transitioning from Alexicool® (our standard PCM) to BioCool™ products
    --Well done - but 'increased significantly' from ''a what to a what'' would have been, in my opinion, a sensible and more meaningful statement to investors. $ figures would have been helpful.


     Alexium’s BioCool™ products are registered with the USDA BioPreferred program and have a bio
    content of 94% - the highest bio content of any microencapsulated PCM listed
    -Great

     Attractive proposition for our customers seeking a cost-effective means to improve their
    environmental credentials without sacrificing performance
    -Extra great

     BioCool™ product sales now account for 48% of total product sales for mattresses
    -- Without having to search for the figure 'total product sales' and calculate 48% - why not advise the market the figure.

     Features, functions and performance of BioCool™ products leading to strong interest from new
    customers offering an ideal opportunity for Alexium to both widen its customer base and
    increase market penetration
    -- Maybe you cannot advise this - but a 'new customers figure would have been helpful ?
 
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