just going through twitter and using the search function points bet, it's crazy how many people you see promoting PBH's promotional offers and sign up links. I think this is the marketing strategy needed and this up front investment is essential for the company. It wont be good on margins but will build up a customer base. the thing we don't know yet is the stickiness of the customer base. But I do hear that once you get a customer on your platform (through a bonus bet) and the platform is a top notch platform, its less incentivising for the customer to go back to another bookie with a sub par platform. I believe in the quality of PBH product and that the customers will be sticky once initial promotions ease off.
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3 | 78052 | 0.485 |
11 | 100725 | 0.480 |
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Price($) | Vol. | No. |
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