BGA bega cheese limited

Competitor Fonterra mulls an IPO, page-7

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    TillLindemann, I assume that not every item produced by larger manufacturers finds its way into all of the four or five main supermarket groups in Oz (WOW, COL, Aldi, MTS' IGAs and Costco).

    However it's odd that one (in Victoria) can find BGA Farmer's Table butter at COL but not WOW. I've not checked IGA as with travel restrictions I don't have a large one close by, and I don't ever Visit Aldi/Costco.

    Wouldn't BGA have a bit more leverage over even WOW now BGA has expanded, or is it likely that COL might have some deal with BGA that makes it hard to see this butter in WOW, notwithstanding that the ACCC seeks to prevent anti-competitive behaviour?
 
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