LIFX email Update, page-41

RE ASX: Once you are on their radar, they will try to pick you to pieces. Lets face it, BUD's previous response when they were suspended (NOT DELISTED) and time to respond did not put them in a good place with anyone. I suspect BUD should have got a pretty hard slapping and deserve it. They will be on the ASX radar for years and for good reason. They need to be very very accurate in their reporting where triple checking is not going to be good enough. Reporting and releases will cost them more to produce and they SHOULD get external reviews on this stuff to ensure they do not make any further errors. The risk of delisting on this secondary piece (I think I read above someone wafting that around) has a probability approaching zero (but NOT zero) however I would suggest, and have no idea why someone would say this, that they are obviously coming from a position of no information about these processes. Buds responses seemed reasonable actually. Remember, I believe this did come from audited financials.
McKenry; Unfortunately I have to agree with your pricing view. I would probably suggest your multiplier is a little low (not much mind you), but that is a quibble over a company that has continuously underperformed and therefore deserves a lower multiplier.
The email release did not add anything
The Crypto comment is trying to say BUD is cool, but did not really add any value. Still I found it both interesting and a little frightening, but cannot get that frightened with a share price at 1.5 cents!!. The argument that people are wanting to use crypto to buy things is correct and some people have lots of wealth here so perhaps they do not want to convert. Not sure of the individuals tax event on gains spent like this. Guess it depends if it is a security or FX. Will leave that to more knowledgeable people, but most certainly not Bud's concern. My concern is that given the volatility in crypto BUD had better have an excellent hedging policy in place and real time price change ability in products. Having Crypto improving or decreasing margin would certainly not be clever. If this creates a new sales channel then good subject to hedging.
Gamestop is interesting, but I really have no idea as to how much this will improve sales. It must have some positive impact as it is more product in more stores so that consumers have more chance of buying the product.
Getting the product into number 10, to me would be positive only if it leads to Government procurement orders. Now that could be really interesting as Governments are huge consumers of lighting products and this would have positive consumer flow through. Big IF though.

as always personal view only DYOR. Have fun, stay safe...