You need to remember that advertising is about increasing sales and business.
I doubt whether WBC gives a rats about the issues they advertise about.
However , they probably recognise that appealing to the middle aged male redneck audience ,is a losing game as far as business is concerned.
If they show signs of doing that , sell , and run for the hills.
The ''wokeness'' you complain about costs peanuts . Poor management has been costly , they dont need to decrease their appeal to the majority of humanity as well.
Ann: Westpac announces $3.5 billion off-market share buy-back, page-370
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$27.47 |
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