Brand awareness is increasing but as per the investor preso according to management its brand with claims only and very little or no science. It's a mass brand for value Buyers who can always buy Sukin at 50% at Coles or Chemist Warehouse or Priceline.
EBITDA means nothing when there are acqusition costs, increase in inventory and recent capitalisation of a new facility. These items make EBITDA murkier. Seems lot of risk at current price and should be valued in sub 2 mark.
BWX Price at posting:
$2.45 Sentiment: Sell Disclosure: Not Held
