I love a great debate... I did mention in my original post about other expenses. So you highlight after taking intangibles out that leaves loss of $284m. Correct?
- Marketing expense increased by $50m over the previous period. Go back to that level. Saving $50m.
- Improvements in who gets credit in the first place - maybe reduce that back to $130m again. Saving $140m.
- Salaries have doubled so a saving again of $97m.
Total potential savings and therefore a possible turnaround to a profit of $36m but lets call it break even. If they increase their sales by $50m and not the increase of $230m, wouldn't that be a profit going forward?
Der!!
Shorters are back, page-196
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