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10:15
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Originally posted by werdplaya58:
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That's one question / reservation I have. It appears they've taken substantial market share in the lactose-free category, mostly from Zymil, as well as from plant alternatives. But how much are they likely to cannibalize their own sales of standard A2 fresh milk? No doubt it's a net win in terms of overall sales revenue but might be a constraining factor nonetheless.
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I thought someone who doesn't need lactose free milk will just go with the regular one?
(20min delay)