Ann: June 2023 Quarterly Appendix 4C, page-64

I think hearing loss is pretty ubiquitous and not biased much re demographics / geography. I could be wrong.
Surely every store will have at least a couple of units in stock and there will be central storehousing.
Initial order for this 4000 will have to be around 10,000 units. And once again, I can't imagine them selling less than a couple of units per week. Personally I think the next Q will look pretty impressive re at least Gross Revenue. And the 2nd Q (taking to it through Christmas shopping) the new year will look pretty massive - IMHO