Stop getting hung up on the 90% and look at the circumstances. Whether a distressed raise down 75%, 90% or it goes from suspension into administration and never trades again (ie so down 100%) ... the circumstances are what matter and the result is virtually the same. Direct your emotional outbursts at the CEO and Chair ... they are the ones who have stiffed you.
Ann: CardieX - Go-to-Market (GTM) & Product Development Update, page-54
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