Yeah, the numbers are massive, so if we aim a little higher, say 10% of the 3.7m people using it, that's 370K users, paying $500 p/m = $185 mill per month, or 2.2 bill annually.
So, the billion-dollar question is, what percentage of the market can they get?
Ann: Euroz Hartleys Healthcare Forum Presentation, page-18
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