This was totally unprofessional and unacceptable from MT and the rest of the management team.
Whether or not it was an intentional comment to attract attention, it makes them look like a bunch of amateurs.
MT requires a media and communications person to coach him through these media releases because having a headline in a major newspaper mentioning sheep drench and a cutting-edge new MND drug is not good if you ask me.
What do they pay NWR Communications for? Obviously nothing to do with media communications!
Ann: Media clarification, page-15
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