Tiresias: This Changes Everything, page-18

Bob Peters, a prominent Western Australian businessman and thoroughbred horse racing identity, has left an indelible mark on both the racing world and the business landscape. Let’s delve into his fascinating journey:

1. Thoroughbred Racing Success:
   • Peters is synonymous with Western Australian thoroughbred racing. His breeding operation, built over nearly 50 years, has produced remarkable results. He has won nearly 1500 races, including over 200 at stakes level¹.
   • His most iconic achievement is winning the Perth Cup – WA’s premier thoroughbred horse race – a record-breaking 11 times. His distinctive cerise-and-white jockey silks have stormed the finishing line, often leaving punters in awe².
   • Peters’ dominance of WA racing is unparalleled in the state’s history. His contributions extend beyond breeding and racing triumphs; he has also made significant administrative contributions to the industry³.
2. Business Acumen:
   • Peters built his fortune selling cars, becoming a multi-millionaire by the age of 30. His motor vehicle business expanded rapidly, making him a prominent figure in the automotive industry¹.
   • Despite his success, Peters remained grounded. He turned down prestigious scholarships and chose
   • 1. • unconventional paths, including driving a horse-drawn milk cart and working in the wheatbelt. Eventually, he found his niche in car sales and management¹.
     2. Investing in Med-Tech:
        • Peters’ business acumen extends beyond cars and horses. Through Peters Investments, he has become a major shareholder in ASX-listed companies Optiscan Imaging and Memphasys.
        • Optiscan is developing a powerful “pen-like” microscope capable of real-time cancer diagnosis without biopsies. Peters’ personal experience with melanoma surgery fueled his interest in this technology².
     3. Legacy and Impact:
        • At 75 years young, Bob Peters continues to shape the racing industry. His passion for horses, combined with astute business decisions, has left an enduring legacy in Western Australia¹.
        • Whether at the racetrack or in the boardroom, Bob Peters exemplifies the spirit of a true winner.