Ann: Afamelanotide Assists DNA Repair Response Following UVR, page-19

So how do I then naturally induce a tan if I don't already have a tan? Speaking from experience I turn red after about 15 minutes in the Australian sun during the summer. That's the point of Scenesse, it induces this natural tanning process for people who are most vulnerable to the harmful effects of UV and giving them the protection enjoyed by those with darker skin types.

Sure sunscreen and spending less time in the sun helps, but the latter is completely undesirable for someone seeking an active lifestyle whilst with the former, it is easy to miss a spot or forget to reapply. Plus most sunscreens are uncomfortable to wear or use chemicals to absorb deeper (with growing evidence suggesting these chemicals in sunscreen are highly cancerous)