Ann: Contract Utilisation Update, page-9

Combine that corporate announcement with this. This is the proverbial tip of the iceberg.

Data from last year. Holds good today, all the same.

Data Creation Growth Projections

The amount of data generated annually has grown year-over-year since 2010.

In fact, it is estimated that 90% of the world's data was generated in the last two years alone.

In the space of 13 years, this figure has increased by an estimated 74x from just 2 zettabytes in 2010.

The 120 zettabytes generated in 2023 are expected to increase by over 150% in 2025, hitting 181 zettabytes.