Hi Hanrahan
Joyce is destroying the brand to break the unions
I have been assuming for a while now that it's the other way around - the unions are destroying the brand to break the management.
How is Joyce going about this?
It's the union bosses who are advising people not to fly Qantas but to make other arrangements. Who tells the media every time there is an otherwise unreportable or non-newsworthy event on a Qantas flight?
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