Just a thought though; maybe the instos don't see the actuality of Fonda being superseded, whether in 5 or 10 years; and have only factored the risk of other competitors with similar cost bases entering the market, into their assumptions.
That could explain why they see the split as an attractive option. It would certainly make it more appealing to me based on that assumption.
Maybe someone should send them that article; could stop their farting in church.
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