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The fact that Mix'n'Go has many uses beyond the Pharmaceutical market is an absolute bonus. However the product was developed by experts in the Pharma market and they can best apply their knowledge and expertise to that market instead of having to learn the applications and requirements of these other markets. Once the company is cash flow positive then it can spread its wings and fully develop any further applications for their product by acquiring the requisite expert knowledge that they already have in the Pharma market. It is all very well to say that this product can be used almost anywhere but their research and expertise has not been sufficiently developed in these other areas to answer all questions that arise and their current structure Facilities and resources may not be adequate for this additional workload.