Borecxx wrote;
"...My GP would have no idea about its existence thats for sure. Im interested to know how they market it. "
ReCell has been available in some markets for years.
Your real-world experience suggests Avita's marketing is truly sub-standard, and simply not good enough.
The reluctance of doctors to recommend it, even the the few skeptics who are aware of it, demonstrates a lack of confidence.
This is surprising, you would think all the money hungry, opportunity-grabbing, private clinics would be all over this, like a rash.
Proves there is still a long way to go with this, and the share price is unlikely to move north anytime soon.
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