asf, the diminishing demand argument is used by boards of businesses that didn't understand their markets.
Kodak, Fairfax, PaperlinX are all the same.
Kodak has been well documented.
Fairfax sought and ignored advice from Eric Beecher in 2003/4 see http://www.crikey.com.au/2012/06/19/beecher-corbett-the-functionary-sees-fairfax-die-on-his-watch/
Beecher goes on to make a personal squillion out of the "new" media and Fairfax struggles.
If by now you haven't read the history of PaperlinX then what can I say. It's all been collated.
Remember that the person who now belated complains about falling demand for fine paper is the same person who advised the PPX EGM that the problem at Hastie was bad debts in the Middle East, just 13 trading days before HST entered a trading halt and never traded again.
Harry Boon is a disgrace to corporate Australia.
SRS Price at posting:
5.6¢ Sentiment: None Disclosure: Not Held
