Excellent research uts. A lot of your questions are "what ifs" and to be honest you won't be getting any answers here. If people here had the answers they would all be $$$. There might be some indications in the upcoming annual report.
You've stated that you're a potential investor seeking constructive argument to be persuaded. Since you've not gotten the reasons you seek doesn't that mean QFX is a bad investment and to move on to the next potential? So what are you still doing here?
I personally am dissatisfied with the quality of content for their streaming dept and have given them a timeframe of 6 months to substantially improve it. For now I continue to hold my sentiment.
QFX Price at posting:
4.6¢ Sentiment: LT Buy Disclosure: Held