Just another marketing scam based on some foreign cultural import. Nothing to worry about, it's just about making money. Explain to the littlies that Mr Woolworths himself is really a blood sucking vampire undead zombie pedo, they'll be too freaked out to ever set foot in woolies for the rest of their lives lol. Then just shop at Coles, IGA, or Aldi. Teach the smarties in the marketing department a thing or two about viral marketing.
