Maybe I was too quick to jump the gun http://www.fibre2fashion.com/news/company-news/arvind-mills/newsdetails.aspx?news_id=118908
The article seems to indicate the this Arvind retailer is paying Billabong for the franchise and distribution rights and therefore one would assume taking all the risks. If this interpretation is correct then Billabong has little or nothing to lose and only gain from new potential sales and a initial payment for the licensing. I hope however they have not tied their own money up in this deal and in a sense invested in India this would be a terrible mistake at a very inappropriate time. They should be consolidating investments and laying low until retail conditions improve not expanding again after it is cost them hundreds of millions and a 4 fold loss in share price the last time they did this, the company will fold or be bought out before this is allowed to happen again and if this happens ill be looking for merchant to have a friendly word.
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