strong build up on the buy side, page-69

and what happens when Netflix officially enters the Australian market?

If even shareholders of QFX are using Netflix over Quickflix, why would Joe Public sign up for anything but Netflix? In the interim between now and Netflix officially arriving on our shores I suspect anyone looking for a streaming service will do exactly what you are doing and ignore Quickflix and simply sign-up for the US based Netflix in the instead. Extremely easy, cheaper, better content, completely legal. Why would you go anything else?

Interesting to see how Australian web searches for Netflix have risen dramatically over taken a faltering Quickflix during the past few months: http://www.google.com/trends/explore?q=quickflix#q=quickflix%2C%20netflix&geo=AU&cmpt=q

Numbers down again this quarter I suspect.