amaggs.
I also agree this is long term.
Yes marketing would be great getting the household name, but the fact remains they need the content to keep those people.
They made the mistake before of spending millions on marketing and they just didn't have the content to back it up.
Langsford admitted the mistake and that they got way ahead of themselves.
Content is the key to drag them on board.
My guess is the recent TV EST content is keeping the revenue going along nicely, but we do need more.
It's just a fact.
The rest will follow on.
this is it.., page-4
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