ubs recommending a sell, page-2

I would've thought the shares are a sell too but then again when it was 40c a little while back I said they were overvalued so what would I know.

The only reason I can come up with to explain why the share price is not lower is that this new guy, Olivet, must be pretty damn good at running branded sporting goods companies - ie. a lot of the share price consist of the value that Olivet is going to bring to Billabong, rather than what value there is in Billabong right now .

I guess in hindsight my more negative views, when I believed it was going to stay under 20c, was too pessimistic but then again back then there was no hint that someone of Olivet's caliber would be taking over the reigns. The share price is too tough to call on this one I think.