Ann: S/HOLDER: SNK: Snakk Shareholder Communicati

• Release Date: 12/11/13 18:08
• Summary: S/HOLDER: SNK: Snakk Shareholder Communication - 11 Nov 2013
• Price Sensitive: No
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					SNK
12/11/2013 16:08
S/HOLDER

REL: 1608 HRS Snakk Media Limited

S/HOLDER: SNK: Snakk Shareholder Communication - 11 Nov 2013

11 November 2013

Dear Shareholders,

We are delighted to share the attached press release on Snakk Media's
positioning on the Deloitte Fast 50 index with you.

On the back of this news Mark and I thought we'd also give a general update,
particularly given that in recent weeks we have been asked by some investors
why Snakk's shares have been trading below the SPP price.

When a handful of shareholders consistently sell down their shares in small
listed companies, due to the limited liquidity, this can disproportionately
affect the share price and is largely what has been happening with Snakk.

Movements on the share register show the vast majority of our shareholders
understand the long-term view of holding stock in a company that is operating
in a high-growth market and are committed to the long haul. Some investors
with a longer-term outlook may even see an attractive opportunity to consider
investing in the company to further build their holdings.
The Snakk management and Board are very pleased with the progress of the
business in Australia and its recent entry into New Zealand. With previous
year's revenues increasing by 83%, Snakk has thus far out-paced 2012 analyst
predictions of 46% year-on-year growth over the next five years on Australian
mobile advertising spend.

Interactive Advertising Bureau reports indicate the biggest growth in online
advertising is consistently coming from mobile. Media publishers are now
finding that up to 50-60% of their website traffic is coming from mobile
devices. Facebook is a great example of a company that is increasing its
mobile advertising revenue, with over 40% of its total revenue now coming
from mobile and tablet. Two years ago they were not earning any advertising
revenue via these screens, and we have seen a significant rise in the
Facebook share price as a result.

Television and entertainment networks are creating companion apps as their
viewers flock to multiple 'smart screens.' My recent appointment to the board
of Sky Television (NZX:SKT) will provide a fascinating look into where the
future of entertainment, media and television is heading. To us at Snakk, it
is obvious this future will be intimately integrated into smartphones,
tablets, as well as smart TVs, and that advertisers will need to work with
companies like Snakk to drive revenues on these new screens.

Mark and Max Flanigan, our Group Partnerships Manager, went on a three-week
business trip to the US in September and October, where they went to several
conferences and met with more than 20 of the current cutting-edge advertising
technology companies in New York, San Francisco, Silicon Valley and Los
Angeles. What is clear is that there is a fine balance to be struck between
highly intelligent audience targeting, whilst respecting the privacy needs of
individuals.

Snakk is well positioned to take advantage of the projected growth and
intersection of all these screens. We have a strong team in place and the
$6.5m raised from the Share Purchase Plan puts the business in very good
shape to execute our growth strategy. Importantly, we continue to evaluate
strategic opportunities or investments to differentiate and scale the
business significantly.

It is a truly great time for Snakk - the core business is performing
strongly, and there are also exceptionally exciting opportunities on the
broader horizon. As always, we thank you for your continued support and
belief.

Onwards!
Derek and Mark

Derek Handley
Chairman
Snakk Media

Mark Ryan
Group CEO
Snakk Media

www.snk.co.nz
www.twitter.com/snakkir
End CA:00243690 For:SNK    Type:S/HOLDER   Time:2013-11-12 16:08:15