CCL is a profitable company & will continue to be so but the question is where is the profit growth going to come from to justify the current high PE ratio.
There is a fundamental shift away from high sugar drinks that parallels the shift away from high sugar/high carbohydrate cereals reported by the likes of Kelloggs. On top of this the pricing pressure enforced by the major supermarkets shows no sign of relief.
i think we have seen a dead cat bounce & the share price will continue to decline further by some way. Will be interested in the outcome of the CEO's strategic review currently being undertaken.
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