They have relocated to the top floor of the Farifax building and will start to operate as an individual business unit. They have an enormous sales team and will continue to build this. They have expose across all major advertising agency's and core client groups.
The platform is the hero focus for the Fairfax business. And product development it's the top priority for Domain. Their new features and product road map are serious.
There is talk they will break off and list in the back half of the year... I know where I would park my money.
Nice release today, would be great if anyone actually understood the Dementia market.
So far Home Open is ALA's greatest asset. That $250k could have gone to building the Home Open team and towards marketing.
lets hope they get this right.
SP1 Price at posting:
23.0¢ Sentiment: Buy Disclosure: Not Held