well domain just paid $50 mill for a long shot in Canberra .. its a numbers game if homeopen get numbers in WA it will register for the big boys. homeopen is not the start all end all for ALA ...ALA seem to have plenty of irons in the APP land going on,with there last few months of buys in APPs. but in the current REA turmoil ,homeopen timing is in the potentail perfect storm.,DYOR