In argumentation theory, an argumentum ad populum (Latin for "appeal to the people") is a fallacious argument that concludes a proposition to be true because many or most people believe it. In other words, the basic idea of the argument is: "If many believe so, it is so."
Also 97%claim has been disproved many times over, yet you choose to ignore that fact. Why is that.??? No wonder the deniers numbers grow every day.
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