Ann: GENERAL: PAY: Pushpay targets Merchant ACMR of $100m within 36 months

• Release Date: 13/08/15 09:15
• Summary: GENERAL: PAY: Pushpay targets Merchant ACMR of $100m within 36 months
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13/08/2015 09:15
GENERAL
PRICE SENSITIVE
REL: 0915 HRS Pushpay Holdings Limited

GENERAL: PAY: Pushpay targets Merchant ACMR of $100m within 36 months

Pushpay targets Merchant ACMR of $100m within 36 months

Auckland, New Zealand | Redmond, Washington, USA - 13 August 2015

Pushpay Holdings Limited (NZSX:PAY) ('Pushpay' or 'the Company') announces
that the Company's Merchant Annualised Committed Monthly Revenue (ACMR)(1)
has reached $10 million. Pushpay increased its Merchant ACMR from $1 million
to $10 million in less than 10 months.

This rapid growth is classed as "Hyper-Growth" by Software as a Service
(SaaS) expert, Jason Lemkin.(2) Hyper-Growth is defined as growing from $1
million to $10 million of annual recurring revenue in five quarters or less.

Pushpay's Chief Executive, Chris Heaslip said, "We are proud to have reached
this milestone of increasing our Merchant ACMR from $1 million to $10 million
in less than 10 months. By way of comparison, Xero reached the same growth in
around 23 months. Our payments solution has been well received in the US,
which has led to Pushpay achieving best in class growth momentum in a short
period of time and a strong foundation from which to realise its potential at
scale.

"We are now looking to our next target of increasing our Merchant ACMR to
$100 million which we are confident in reaching within the next 36 months.
Pushpay remains committed to delivering best-in-class SaaS metrics as the
Company continues to execute on its strategic plan, driven through a keen
focus from management and the teams coordinated across our USA and New
Zealand operations."

1 Annualised Committed Monthly Revenue (ACMR) - ACMR is all annualised
recurring revenue, plus bookings for future recurring revenue, minus revenue
that the Company is likely to lose within the year. ACMR is a key metric to
track how a SaaS business is acquiring revenue.
Merchant ACMR - Annualised Committed Monthly Revenue derived from Pushpay's
Merchants, a 'Merchant' is a business or organisation that utilises Pushpay's
payment platform to process electronic transactions.
2
http://www.saastr.com/gadi-shamia-coo-of-talkdesk-8-things-i-learned-after-jo
ining-a-hyper-growth-saas-startup/

Contact

Sarah Elder | Investor Relations | Pushpay Holdings Limited
P: +64 21 637 449 | E: [email protected]
www.pushpay.com

About Pushpay

Pushpay provides mobile commerce tools that facilitate fast, secure and easy
non point of sale payments between consumers and merchants. Pushpay targets
merchants who are looking to offer convenient, personalised and intuitive
payment solutions to their consumers. Pushpay services three target markets:
the faith sector; non-profit organisations and enterprises (both small medium
enterprises and corporate organisations).

To download the Pushpay App, visit the iTunes App Store or Google Play and
search for "Pushpay".

Visit www.pushpay.com to learn more and see an online demonstration of how
Pushpay enables merchants and consumers to "never miss the moment".

ENDS
End CA:00268337 For:PAY    Type:GENERAL    Time:2015-08-13 09:15:17