mul to become newsat limited

In august 1999 the company changed its name from
Australian Environmental Resources
limited
To
Multiemedia.com limited
In august 2001 it changed
To
Multimedia limited
In 2003 "NewSat" was registered this has been changed to NewSat Networks Pty Ltd.
leaving NewSat Limited as the new and improved Mullet!!
Is this a good thing?
I recall OPM changing it's name to ANH & the s/p headed north after having lost its dog tag.
Is it possible that with a change of name this Dog will loose its tag and investors will start buying again?