BKL formula will be interesting to watch (i know you are a BKL holder), BKL have a massive distribution footprint in pharmacy, so selling 100k tins (which is maybe $2mill revenue for BKL/BGA combined, remember it's a 50/50 JV) is not such a hard task. BAL are probably selling 900k +tins a month, consistently and growing.
The true test will come after the pipe has been filled and repeat orders come in. My concern it that it's expensive at say $28.99 at Chemist Warehouse for stage 1 &2 and $24.99 for 3, A2 is $29.99 for 1 &2, $23.99 for 3. Bellamy's is $26.99 for 1 & 2 and $24.99 for 3. Not to mention Aptamil, Karicare, Natures Way, Nan...All cheaper. Anyway time will tell, if they get into the supermarkets they are bound to sell some.
Direct china Tmall sales are tiny, but these things take time. Too early to write it off.
BAL Price at posting:
$11.59 Sentiment: Buy Disclosure: Held
