I think you've captured the reason why we own this stock. If they can get it right then the upside is huge and it's getting derisked all the time. PE of 25 is more appropriate given the growth rates IMO. The rest of the world is an add on, as are licencing opportunities as the brand establishes itself.
Big risk for me is that we're being managed by a mining exec from Perth.
Yowie Valuation, page-2
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