With more of the value in industrial products shifting from hardware to software, it is no surprise that many industrial companies are reconsidering their software strategies. According to GE, the industrial internet as a whole will be a $225bn market in terms of annual revenues by 2020 — dwarfing the expected $170bn for the consumer internet of things, which has attracted more public attention, and bigger even than the enterprise cloud computing market which is predicted to hit $206bn.
Of the new industrial software market, GE estimates that some $100bn will go to a small handful of companies that provide the central platforms for the industrial internet —
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