Oh how I love the media bashing of a company that has already fallen 60%.
1. Murray goulburns infant formula launched less than 6 weeks ago. We all know mums won't change infant formula quickly, it's a long term thing.(I have four kids)
2. Mgc is a top three brand in China, so it's adaptation will take place with new mums.. China new child policy will help. I agree existing mums may not change quickly.(my wife won't)
3. Its revenue stream is and has been stable for many years without reliance on infant formula milk, it's an added extra.
4. Farmers will not leave MG because they believe in the strategy (see latest mg release)
5. Mgc will not stop dividend policy as they have said to the media that is not an emergency situation.
6. Mgc may cut capex as mentioned in the AFR, this would be positive for the stock, not negative.
7. Coles contract may not be super profitable, but it helps bring down overall production costs and allows it to have shelf space at Coles.
8. AFR mentions that farmers can just go to other places .. This is incorrect, a lot of the milk where Murray Goulburn collects is exclusively their region.
I believe farmers believe in the coop and long term strategy of mg. perhaps at 2.50 it was a short (why didn't all these negative stories come out then?) but at $1 i am staying long.
Add to My Watchlist
What is My Watchlist?