Judging by the looks of it I think the demographic will be young men, i.e. GoPro type customers. And those that like to take photos whilst traveling.
I don't think it will be bought heavily by young girls/women that would be the typical selfie market that.
In saying that I think it will sell quite good. And I think that photo just makes it look larger than it actually is.
When the video is released the roam-e will look pretty cool I think.
Here it is, page-101
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