Marketing 101 is to ensure the product has mass appeal. This video will not appeal to the mainstream consumer IMO. They needed to show it being used in everyday situations to take selfies, people posting selfies to Instagram, live streaming to social media, etc.
This video ostensibly cost big $$ and yet just doesn't cut it IMO. It's almost like a circus warehouse with the focus on a group of people doing acrobatics rather than the actual product!!
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