Understanding OTT

Just another interesting read.   From Foxxum website


Divan.TV expands its presence on Smart TV platforms globally

RELEASE / JULY 21, 2016
Innovative OTT-service «Divan.TV» is officially presented starting from July 2016 on all connected devices maintained by Foxxum such as Sharp Smart TV, Haier Smart TV and Hisense Smart TV in Ukraine and other 200 countries all over the world.

From July 2016 thanks to the cooperation with Foxxum, owners of Sharp Smart TV, Haier Smart TV and Hisense Smart TV have a possibility to watch their favorite programs and movies with the help of «Divan.TV» interactive service.

Currently, in Ukraine there is an upward trend in the number of Smart TV devices. According to the forecasts of the consulting agency J’son & Partners Consulting, the figure of sold devices will exceed 44% and 57% in 2016 and in 2017 respectively. In Europe, the number of sold Smart TV devices has already surpassed the number of regular sold TV devices.

“We are pleased that respected brands such as Sharp, Haier and Hisense have added up to our existing partners Samsung, LG and Philips. Our service offers watchers worldwide a full range of the most popular Ukrainian and World’s TV channels. We grow, develop, and welcome the owners of Smart TV to grow with us“, commented Arcadiy Kanyuka, executive director of “Divan.TV” company.

“Foxxum has aimed to cooperate with Ukrainian partners that represent one of the fast developing markets in Eastern Europe. The application offers a huge variety of films and programs that will be of interest for Russian-speaking communities all over the world. Such kind of cooperation increases the attraction of our Smart TV platforms“, explains Ronny Lutzi, CEO at Foxxum.

DIVAN.TV is an international interactive service of OTT television targeted for ethnic groups from ex-Soviet Union now living worldwide. The service is available on all screens: Smart TV, tablets, media consoles and computers in 200 countries and only requires connection to the Internet. Broadcasting technology is also adapted for mobile 3G nets.