LOK looksmart limited

is cheap for six dollars a share

  1. 293 Posts.
    Todays ask at the close of $6.00, only represents .06 cents a share in the old times, before a consolidation and reverse split has taken place.

    The company has advised of a 26% - 28% rise in revenues for this quarter. This is significant as it shows that it's new model is working well.

    The mention of CPC is ill advised by other posters and is not quite correct. CPC is what advertisers can bid for & pay and under the new model, revenues are measured in RPC's. It's an average of gross revenues in terms of the number of clicks had during a quarterly period.

    And 10 cents is a very good average RPC when compared to both Google and Yahoo, with the latter down around the .05 or, .06 cent level. (Google is @ 10c or, 11c).

    And to talk of TAC expenses as being too high @ a little above 60% (and it is shown to be decreasing) is plainly rediculous when the mighty Google themselves have a cost, of a fraction under 80%.

    I have some of these and expect good things over the next 3 to 6 months for this improved company.

    I rate it a very good buy @ around $6 a share or, less.
 
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Currently unlisted public company.

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