"focusing everything on the Chinese market" --- I tend towards disagreeing. The popularity of the OZ made IF brands is based on their consumption popularity in OZ as well. The Chinse abroad are asignificant factor in recommending, word of mouth, and social media, products they have lived with often as a student. note: niche targeting of vending machines around university accommodation and campuses could help long term confidence in products. FOD would need to look at niche vendors more rather than the big supermarkets alone.
Good reception of FOD products by Australian consumers value adds to confidence about quality. China is a country of networking, self esteem and confidence is huge around it. So if, hypothetically, the CP President drinks a bottle of "gimme green" add a 0 before the decimal imo .... lesser entities may still have effect or just rely on ground swell...safest bet
Basically bodes well to diversify in various markets, especially in light of politics.
Sp0,
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