I think deep down you love gold. Psychological projection involves projecting undesirable feelings or emotions onto someone else, rather than admitting to or dealing with the unwanted feelings.
www.afterpsychotherapy.com/how-to-tell-if-youre-projecting/
Feb 23, 2011 - Knowing how to identify when we're projecting is extremely difficult, but an overly intense focus upon the behavior or attributes of another ...