Nuheara gets a mention - Analyst Research Suggests Massive Potential For Hearables Market

http://www.publicnow.com/view/E5B55DFF6664D54472849D58A4E4C1C1311F5A44



In his summary of the most intriguing players within the hearables market, Nuheara's IQbuds receive high marks. The following passage emphasizes the game-changing augmented hearing capabilities of IQbuds that differentiate Nuheara from other wireless earbud manufacturers.

'Nuheara, another company working in this area, has been successful in raising investment and crowdfunding for their IQbuds - an earbud which filters out noise. It's interesting that Nuheara comes from an industrial sound protection background. They offer to amplify speech above background noise. Their take is interesting, as it's an application which has long been a major selling point for hearing aids, where hearing loss makes it more difficult to interpret speech. Nuheara are making the point that in an increasingly noisy world, even those with perfectly good hearing need help in having conversations. It's not traditional assisted hearing - it's addressing a totally new market of augmented hearing, which could become very popular.'

Additionally, the observation that Nuheara 'comes from an industrial sound protection background' is significant. While other hearables startups struggle with manufacturing and funding issues, Nuheara just announced the commencement of commercial production for their first shipments of IQbuds to early backers. Through partnerships with research institutions such as Curtin University, manufacturing agreements with Flextronics, and strong financial backing, Nuheara is poised to deliver to a market eager to get its hands on hearable devices.