He definitely knows. It shows you they are afraid.
Remember our guys are digital signal processing gurus, with subject matter experts (Professors and PhDs) conducting research and development every day. Nuheara has set out to disrupt industries - and wearables are becoming a very disruptive force in the marketplace. Look at the growth figures. Look at what is happening to the hearing aid market. You cant just clumsily break into the market like Doppler.
NUH co-founders previously commercialized and successfully brought to market an industrial hearing product (Sensear) with multi-million dollars in revenue.
http://www.sensear.com/
Even Nuheara have said:
"We have known about Doppler for a while and follow their activities closely. Although they appear to be the closest of any of the truly wireless earbuds to IQbuds™ its telling that we still havent seen anyone using them and still don’t know what what their functionality set will be when launched. We are very confident that our SINC™ technology will be second to none in its ability to allow customers to control how they hear the world around them.
Competition is a given in the consumer electronics market. We’d be more worried if there wasn’t competition. What we do is very difficult and there are barriers to entry because of that, but we are sure they wont be the only competitor dabbling in this space. This is a massive market.
When we finally get to see what they have we’ll be able to do a side by side. We have designed a fantastic product that even in its early prototype stages was blowing people away (see videos on
www.nuheara.com). Based on our most recent pre-production units we couldn’t be more confident about consumer acceptance of IQbuds™. But please be assured that we are building a business, not just a product and although we are focused on short term execution, we also see this as long term exercise in building shareholder value."
(20min delay)