Tracking Nuheara's commercial success, page-5

My Nuheara wish-list

Important commercialisation steps to tick off as they happen:

1. The Australian, apple-connected early investors receive their IQBuds.

2. The US apple-connected early investors receive their IQ Buds.

3. Canada gives their approval

4.Countries in EU and UK give their approval.

5. Other countries in world give their approval.

6. Android app is up and running.

7. Lots of on-line orders happen

8.US retailers get named.

9. Australian retailers get named.

10. First retail orders come in.

11. IQ Buds pass their first proper product review, where they get tested under all conditions

12. Lots of favourable customer reviews come in on social media

13. Lots of social media searches about IQ Buds

14. Endorsement from audiologist or Hearing Associations

15. Getting sold in Apple stores

16. getting sold in other phone stores

17. Nuheara judged to be "best of breed"

18. IQ Buds sell quickly in stores

19. Win some celebrity endorsements.

20. $A weakens/stays weak

21. IQ Buds gets adopted by key "first mover" groups - the "trend setter people"

22. marketing/advertising campaign is launched

23. marketing/advertising campaign succeeds

24. IQBuds is recommended by phone companies as preferred wireless device (?)

25. a workplace places large order for their staff

26. industry guidelines recommend IQ Buds as a desirable workplace safety device

27. very low 30-day money-back return rate

28. very low rate of faults/complaints

29. retailers can offer "try in shop before buying" option

30. lots of word-of-mouth sales

31. tutorials set up on you tube on how to use the IQ Buds in best way

32. Flex can produce as many IQ Buds as required - no bottleneck

33. Bank offers Nuheara very attractive interest terms, should they need extra money for working capital.

34. to be continued!