I'd say market still not convinced. Revenue and growth not significant ($2.7M 2016, $2.0M 2015 Half year).
The announcement mentions a few (not many) signups (Conde Nast, Hearst, Investing Channel and Ziff) and industry changes (brand safety and transparency issues) leading to greater use of Automated Guaranteed.
But whose "Automated Guaranteed" or "Programmatic Guaranteed" technology. Competitors are moving quickly and signing up a far greater number of players than ADJ. Look at The Rubicon Project, listed on Nasdaq, with significant signups, revenue well over $100M, and actively acquiring smaller media-tech companies.
I really like ADJ and its products, but still awaiting for greater revenue growth and forecast profitability.
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